With the rapid growth of technology, digital marketing has revolutionised the way businesses promote their products and services.
When you first start out in business, you typically don’t think about how to manage your customers, and sales pipeline – enter CRM!
Customer service standards are more important now than ever before. With the rise of social media and review sites, consumers have a louder voice than in years past. And they can easily share their buying experiences — good or bad — with the rest of the world.
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Starting a business is a significant achievement for many entrepreneurs, but maintaining one is the ultimate challenge.
There isn’t a one size fits all approach to closing deals and that makes it tough to determine what’s working and what’s not.
Speaking as a business owner, it’s an amazing feeling when you experience business growth
Marketing automation uses software to automate monotonous marketing work.
The centerpiece of any sales automation platform is the Customer Relationship Management (CRM) tool, which helps organise, track, and nurture leads.
When scaling a business, manual processes that used to work well for your smaller team, start to become outdated and useless for running a growing business.
Most businesses want better results from their social media efforts. Many small businesses do not have the budgets to outsource and may believe they have the wherewithal to go it alone.
Implementing a marketing automation platform into your sales and marketing processes eradicates these problem statements by offering a solution for each one.