The harsh reality is that 50% of small businesses face the daunting prospect of folding within their first five years.
In today’s digital age, marketing is the lifeblood of any business, yet it’s also a labyrinth of ever-changing algorithms, strategies, and platforms.
Where competition is fierce and attention spans are short, establishing a strong brand identity has never been more crucial for small business owners aiming to enhance their sales and marketing efforts.
CRM and Marketing Automation drives personalisation, customer retention, omnichannel engagement, lead generation, and data-driven decision making.
Customer service standards are more important now than ever before. With the rise of social media and review sites, consumers have a louder voice than in years past. And they can easily share their buying experiences — good or bad — with the rest of the world.
Speaking as a business owner, it’s an amazing feeling when you experience business growth
When it comes marketing, knowing whether your business is B2B or B2C will drastically change the different strategies that you’ll choose in order to carry out effective marketing.
You can use different strategies and tactics throughout your sales and marketing funnel.
One of the most popular questions that we get asked is “What CRM & Marketing Automation Platform do you recommend?
Companies that build on a foundation of customer loyalty have a far greater chance of making it through wider financial headwinds.